Headline Teaser: The fastest operators are capturing revenue 40% faster — and turning operational speed into a boardroom metric for valuation growth.
Execution speed has moved from an efficiency KPI to a core enterprise value metric. McKinsey data shows that companies in the top quartile for execution speed capture revenue opportunities 40% faster and generate 2–4x higher TSR over five years.
In MedTech, speed to market can mean the difference between leading a category or missing the window entirely. Product lifecycles have shrunk by 20% over the past decade (PwC), leaving less time to recoup R&D investment and secure reimbursement pathways.
What high-performing COOs prioritize:
- Real-Time Decision Loops — Analytics embedded in workflows for same-day adjustments.
- Cross-Functional Orchestration — Seamless integration of supply, production, and GTM to avoid bottlenecks.
- Scenario Playbooks — Pre-modeled responses to disruptions, cutting pivot time by up to 30%.
At NextAccel, we use the 3D Enterprise Value Engine to connect operational speed directly to market share and valuation — giving COOs a repeatable way to outpace competitors.
Learn how faster execution drives revenue capture, market share, and investor confidence.
